BedTyme

A different way forward with insomnia

If you’ve struggled with insomnia, you’ve probably tried a lot.

Sleep routines. Supplements. Meditation. Googling at 2 a.m. for the one thing that might finally help.

BedTyme was created to offer a different way.

Instead of giving you more tricks to make sleep happen, we help you understand why insomnia sticks around — and how your natural ability to sleep can return when you stop fighting it.

Why we created BedTyme

After years of working with people struggling with sleep, we kept seeing the same thing:

The right understanding and support could be incredibly powerful — but that kind of help wasn’t always easy to access.

So we created BedTyme.

It brings together sleep science, practical education, and personalized support in one place, so you can get help when you need it, right from your phone.

The BedTyme app on Day 6, showing the morning log, sleep efforts, shift work, and the evening log
A BedTyme lesson about the timeless sleep window, with an alarm clock illustration
A BedTyme check-in asking “Were you kind to yourself yesterday?” with Yes and No answers

Built on experience. Made for real life.

Daniel Erichsen, MD

Daniel Erichsen, MD

Daniel is a sleep physician, coach, and author who has spent years helping people struggling with insomnia.

Again and again, he saw how understanding what was happening — rather than trying harder to control sleep — could change someone’s relationship with sleep.

Jamie Rabot, MD

Jamie Rabot, MD

Jamie is a developmental-behavioral pediatrician and educator who brings a complementary perspective from behavioral medicine: lasting change becomes easier when people understand the why behind what they’re experiencing.

Together, we built BedTyme around a simple idea:

Give people the knowledge, support, and confidence to stop chasing sleep — and start trusting it again.

Help that meets you where you are

You don’t need another perfect sleep routine.

You need a way to understand what’s happening and support as you find your way forward.

That’s what BedTyme is here for.